"Did You Hear? Everyone Already Does It" - Exactly! So Why Not?

Why Even Start? The Power of Pursuing Your Dreams
How many times have you heard the phrase: "There are so many people doing the same thing, why even start?" Maybe you've been told that the world already has too many skincare brands, too many business owners, too many singers, actors, dancers, or CEOs. Maybe someone has tried to convince you that your dream isn't worth pursuing because countless others are chasing the same goal.
But let's take a step back. Why does no one ever question the millions of people who go to work from 9 to 5 every day? Why does no one discourage someone from starting a family just because millions of others are doing the same? There are 8 billion people on this planet—everyone is essentially doing something that has been done before. The difference? How they do it, why they do it, and the passion they bring to it.
Everyone Does the Same, But Different
At first glance, the world might seem oversaturated with entrepreneurs, artists, and dreamers. But each person brings something unique—an individual perspective, an untold story, a fresh way of doing things. Think about the skincare industry. There are thousands of brands, but each one has a different approach, mission, and reason for existing. Some focus on organic ingredients, some specialize in anti-aging, and others are designed for sensitive skin. No two brands are identical, just as no two people are identical.
Lotta Beauty was created not because the world needed another skincare brand, but because I had a dream. A dream to create products that nourish the skin, embrace natural beauty, and encourage self-love. If I had listened to the voices saying, "There are already too many skincare brands," Lotta Beauty wouldn't exist today. And if every dreamer believed their industry was "too full," we would never have seen the rise of brands, artists, or entrepreneurs who changed the world.
The World Needs You, Not Just Another Brand
Imagine if your favorite singer had decided not to pursue music because there were already too many artists. What if your favorite author had never written their book because they feared there were already enough writers? The world doesn’t need another skincare brand, another artist, or another CEO—it needs your voice, your vision, and your passion.
Every business, career, or dream is built on the personal touch of the person behind it. Success doesn’t come from simply entering an industry; it comes from bringing something special to it. That special touch is you. Your ideas, your story, your dedication—those are the things that will make your journey different from anyone else’s.
Keep Going—Your Dream Matters
Starting anything new can feel overwhelming. People might doubt you. You might doubt yourself. But the only way to truly fail is to never begin. Every successful person, every thriving business, and every inspiring leader started somewhere—often at the same place you are now, with a dream and a decision to try.
Lotta Beauty was built on the foundation of a dream. A dream to make people feel beautiful, confident, and empowered in their skin. That same spirit is what we want to pass on to you. No matter what you’re pursuing—a business, an art form, a career—never let the thought of "too many people" stop you. The world has room for your dream, just like it had room for ours.
So, the next time someone asks, "Why even start?" Look them in the eye and say, "Because it’s my dream, and that’s reason enough."